THE TOP Website lead generation strategies FOR 2019

on-demand WEBINAR

wednesday 20 FEBRUARY 2019

According to HubSpot’s 2018 State of Inbound Report, more than half of B2B companies (61%) struggle to generate traffic and leads.

The fact is that marketing has changed. Outbound Marketing methods – cold calls, unsolicited emails, TV advertisements – are quickly losing their effectiveness and in today's world, your website often meets your prospects before you do. 

Taking this into account, ensuring your website is optimised to attract, engage and convert website visitors is essential. Search engine optimisation (SEO), content, calls-to-action and others all play a key role in the lead generation process. 

In our webinar we spoke about website lead generation strategies, as well as how they can be leveraged and applied to your website.

In this webinar, we covered:

  • Search engine optimisation
  • Lead-generating content
  • Social media amplification
  • CTAs, forms and landing pages
  • Lead management, scoring and nurturing
  • Chatbots and workflows

Sign up now to watch the webinar on-demand!

BFO Matt

mATTHEW cRESWICK

heAD OF maRKETING,

INTERNATIONAL OPERATIONS

BFO GVS

 

georgiana verdonk-sim

vice PRESIDENT,

INTERNATIONAL OPERATIONS